SEO for self storage, in a catchment you can drive in ten minutes.

Self storage is bought within a very small radius. People will not drive across a city to store things they need to access, which makes this one of the tightest catchments of any business we work with.

Inside that radius the search is remarkably consistent: what size do I need, what does it cost, and can I get in when I want.

Size and price are the entire search

Somebody searching storage has a rough idea what they need to store and no idea what size unit that requires. Answering that — with comparisons, dimensions and what fits — is the highest-value content in the category.

Publishing prices alongside it removes the second question. Facilities that hide both force the customer to ring three competitors, and most of them do not ring back.

Size guide with real comparisons

What fits in each unit, in terms of rooms and furniture rather than cubic metres.

Prices, per size, per month

The most filtered-on figure. Hiding it loses bookings to whoever published theirs.

Access hours and security

The two practical concerns after size and price.

Business storage

Stock, archive, tools. A different customer with longer tenancies and better margins.

Life event pages

Moving house, renovating, emigrating, bereavement, student summer. Each is a distinct trigger.

Life events are the trigger, not a category

Nobody decides to rent storage in the abstract. They are moving, renovating, downsizing, emigrating, dealing with a house after a death, or a student going home for the summer.

Pages written around those situations reach people at the moment the need appears, and they rank easily because almost no facility writes them.

Business storage is the better tenancy

Domestic customers store for a few months. Businesses storing stock, archives or equipment stay for years and rarely move.

It is a smaller audience, worth considerably more per unit, and under-advertised by nearly every Irish facility.

What it costs

SEO is included in the €1,500 a month alongside the advertising, the social and the lead follow-up. There is no separate SEO fee, no setup fee and no contract beyond the month you are in.

Questions from self storage facilities

A few kilometres. People will not drive across a city to reach things they need to access, which makes this one of the tightest catchments there is.

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