Qualified solar leads, surveyed and booked.
The homeowner has already decided to go solar. They are choosing who. We put your installs, your reviews and your price in front of them before they ring the first name on Google, then book the survey through a form that asks the qualifying questions first.
We work with SEAI-registered installers of solar PV, batteries, EV chargers and heat pumps across Ireland. The campaigns are built around what homeowners actually ask: the grant, the payback, the roof, the timing. Your team only rings people who have answered.
Everything, from the ad to the booked call.
Meta lead campaigns
Facebook and Instagram ads to homeowners in the counties you cover, with a lead form that qualifies the property and the budget.
Google Ads on solar searches
'Solar panels Cork', 'solar PV grant', 'EV charger installer': the searches with buyer intent, in your area only.
Survey booking
Every qualified lead is followed up and booked into a survey slot, so the enquiry does not go cold.
Creative every month
New ads each month from your own installs and reviews. No stock photos of Californian rooftops.
The Friday report
Spend, leads, cost per lead and surveys booked. One number that tells you whether it is working.
The form asks first, so your phone rings second.
Every campaign sends the click to a lead form that asks the qualifying questions before the enquiry reaches you. For solar installers, that means:
- 01Do you own the property?
- 02Is the house detached, semi-detached or terraced?
- 03When are you hoping to install?
- 04Have you applied for the SEAI grant?
Then one number every Friday: spend, leads, cost per lead and what we are changing next week.
leads in one month for a home-improvement client
residential EV charger enquiries in three weeks for a Cork installer
Every figure comes from a client we can put you in touch with. We do not name clients in ads or on this page. See more on the results page.
Grant literacy is the whole filter
Solar enquiries fail on suitability far more often than on price. Roof orientation, shading, roof condition, BER, whether the house has the electrics for a battery — any one of these can end a job after you have already paid for the lead and sent someone out.
So the qualification has to happen in the form, not on the roof. Asking about house type, roof direction and current bills before the enquiry reaches you will reduce your raw lead count and increase the proportion worth visiting. That is the trade every installer should want.
Why the SEAI cycle matters more than the season
Solar demand in Ireland tracks grant announcements and electricity price news more closely than it tracks sunshine. A change in grant levels or a price increase from a supplier moves enquiry volume within days.
That means budget should be reactive rather than flat. We watch for those moments and lift spend into them, because the same euro buys a considerably better enquiry in the fortnight after an energy price story than it does in a quiet month.
Everything included.
Meta advertising fully managed, lead forms that qualify, social media fully run, all creative every month and the Friday report. Google Ads managed on top as a second tier. No setup fee, no contract, month to month. Advertising spend is paid directly to the platforms and stays in your control.
Straight answers.
What does a solar lead cost in Ireland?
It depends on the county and the season. Well-qualified Meta leads for installers are a fraction of the cost of Google search leads, but the search leads convert at a much higher rate. We report both every week so you see the real numbers rather than an average.
Do you sell shared leads?
No. Every lead comes from a campaign run in your name, lands with you only, and belongs to you.
We cover several counties. Can the campaign do that?
Yes. We build the targeting around your coverage area and report by county so you can see where the surveys are coming from.
What does it cost?
A flat monthly fee with everything included, or a second tier with Google Ads managed on top. No setup fee, month to month. Ask on a call and we will give you the numbers. Ad spend is paid directly to Meta and Google and stays in your control.
How soon can we start?
Campaigns are usually live within a week of the first call. Start with a free growth audit and we will tell you straight whether it fits.
Find out what you're missing.
A free audit of your Google map results, your reviews, your website and the ads already running for solar installers in your county. Sent as a PDF within 24 hours. No call needed.