Digital marketing in Dublin that gets the phone ringing.
Dublin is where we are based and where the competition for every search is fiercest. An estate agent in Rathfarnham or a bathroom fitter in Swords is competing against hundreds of firms and every national lead-selling site, and the map box changes street by street.
We run hyper-local campaigns across the city and county, postcode by postcode, with creative built for a Dublin homeowner and lead forms that qualify the job before you drive across the M50.
Where the money actually goes in Dublin
Dublin is the most expensive advertising market in the country by a distance, and the difference is not marginal — a click that costs a euro in Mayo can cost six or seven here for the same service.
That changes what is worth doing. In a cheap market you can buy your way to enquiries and fix the conversion problems later. In Dublin, a website that converts at two per cent instead of five is throwing away most of a budget that was expensive to begin with, which is why we usually look at the site before recommending more spend.
Owner-run businesses that answer their own phone.
Built around where you actually work.
Every campaign in Dublin is targeted town by town, so the budget goes on homeowners you can reach in the time it takes to drive there. The towns we most often build around:
- Dublin city
- Swords
- Tallaght
- Blanchardstown
- Dún Laoghaire
- Clondalkin
- Lucan
- Malahide
- Balbriggan
- Dundrum
- Rathfarnham
- Howth
- Castleknock
- Clontarf
Not listed? Every townland in Dublin can be covered. Tell us your radius on the call.
The audit
We check your Google map results in Dublin, your reviews, your website and the ads your competitors are running. Sent as a PDF within 24 hours, free.
The campaign
Meta ads, Google Ads or both, built around the towns you cover and the jobs you want, with a lead form that asks the qualifying questions first.
The Friday report
Spend, enquiries, cost per enquiry and booked work, on one page, every week. Keep, change or stop: your call, month to month.
Is Dublin too competitive to advertise in?
No, but it is unforgiving. Everything that is merely wasteful elsewhere is expensive here, so the work goes into conversion and targeting before it goes into budget.
Should we target all of Dublin?
Rarely. Most Dublin businesses serve a handful of postcodes and a realistic travel radius. A campaign covering the whole county spends most of its money on people who will book someone closer.
Do north and south Dublin behave differently?
In pricing, expectations and which services sell, yes, noticeably. We split them where the difference is big enough to matter.
How do we compete with the big national firms?
Not on budget. On response speed, genuine local presence and reviews — which is where most of them are weak.
Find out where Dublin is searching.
A free growth audit of your Google map results, reviews, website and the ads running in Dublin. Sent as a PDF within 24 hours.