Digital marketing in Monaghan that gets the phone ringing.
Monaghan is a border county with a strong trades economy: construction, engineering and agriculture feed a steady stream of roofing, heating and renovation work, and Carrickmacross pulls homeowners from north Louth and Meath. Businesses here quote against Armagh firms as often as Cavan ones.
We run Monaghan campaigns around the towns you cover on both sides of the county, qualified before the phone rings.
A county that makes things
Monaghan has an industrial base most rural counties never developed. Food processing, poultry, engineering and a dense layer of family-owned manufacturing employ a great many people, and much of the county's commerce is business-to-business rather than consumer.
That changes what good advertising looks like. A supplier here might need twelve customers a year where a plumber needs twelve a fortnight, and campaigns built for households will waste most of a B2B budget.
For a lot of Monaghan employers the more pressing problem is not sales at all but staff, and paid social is the cheapest recruitment channel available. Very few businesses in the county use it that way.
Owner-run businesses that answer their own phone.
Built around where you actually work.
Every campaign in Monaghan is targeted town by town, so the budget goes on homeowners you can reach in the time it takes to drive there. The towns we most often build around:
- Monaghan town
- Carrickmacross
- Castleblayney
- Clones
- Ballybay
- Emyvale
Not listed? Every townland in Monaghan can be covered. Tell us your radius on the call.
The audit
We check your Google map results in Monaghan, your reviews, your website and the ads your competitors are running. Sent as a PDF within 24 hours, free.
The campaign
Meta ads, Google Ads or both, built around the towns you cover and the jobs you want, with a lead form that asks the qualifying questions first.
The Friday report
Spend, enquiries, cost per enquiry and booked work, on one page, every week. Keep, change or stop: your call, month to month.
Does B2B advertising work here?
Better than most Monaghan manufacturers expect, because so few competitors advertise that buyers searching find very little.
Can social really help us hire?
Yes, and cheaply. It reaches people who are not actively job-hunting, which job boards by definition cannot.
Should we advertise north of the border?
If you trade or hire there, yes. A good share of Monaghan's natural catchment is in Armagh and Tyrone.
Is consumer trade worth advertising?
Yes, and separately. Different customer, different budget, different measure of success.
Find out where Monaghan is searching.
A free growth audit of your Google map results, reviews, website and the ads running in Monaghan. Sent as a PDF within 24 hours.