Digital marketing in Mayo that gets the phone ringing.
Mayo is a large county with the work concentrated in Castlebar, Ballina and Westport, and long distances between the rest. Renovation and roofing demand is steady, solar is growing, and Westport's holiday-home market behaves like a coastal county of its own.
We build Mayo campaigns around real travel distances and the towns you already serve, and report in enquiries and jobs booked.
Where driving time replaces distance
Mayo is large, thinly populated and served by three towns that do not dominate it. Castlebar, Ballina and Westport each anchor their own area, and the distances between and beyond them make a radius drawn on a map close to meaningless.
Every campaign we build here starts with an honest answer to how far you will actually travel, because in Mayo that single decision does more for the cost per enquiry than any other setting on the account.
Owner-run businesses that answer their own phone.
Built around where you actually work.
Every campaign in Mayo is targeted town by town, so the budget goes on homeowners you can reach in the time it takes to drive there. The towns we most often build around:
- Castlebar
- Ballina
- Westport
- Claremorris
- Ballinrobe
- Belmullet
- Swinford
- Knock
- Ballyhaunis
Not listed? Every townland in Mayo can be covered. Tell us your radius on the call.
The audit
We check your Google map results in Mayo, your reviews, your website and the ads your competitors are running. Sent as a PDF within 24 hours, free.
The campaign
Meta ads, Google Ads or both, built around the towns you cover and the jobs you want, with a lead form that asks the qualifying questions first.
The Friday report
Spend, enquiries, cost per enquiry and booked work, on one page, every week. Keep, change or stop: your call, month to month.
How wide should we target?
As far as you will genuinely drive and no further. In Mayo that is usually much smaller than the county.
Is Mayo too rural for online advertising?
Under-contested, which is different. Cheap reach, light competition and exceptionally well-followed community networks.
Can we reach people who moved away?
To a useful degree, and almost nobody tries. People with Mayo connections return, buy property and renovate — a real vein for building trades.
Should tourism and local trade run separately?
Yes, if you do both. The seasons, the customers and the messaging have almost nothing in common.
Find out where Mayo is searching.
A free growth audit of your Google map results, reviews, website and the ads running in Mayo. Sent as a PDF within 24 hours.