SEO in Louth, where you rank in one town and not the other.
Louth is the smallest county in Ireland and contains two of its largest towns, twenty minutes apart. Google's map results are decided largely by distance from the searcher, which means a Drogheda business will rank in Drogheda and be close to invisible in Dundalk.
That is the single most important fact about search here, and it is the one most Louth businesses discover the expensive way.
What the work consists of
The same foundations, aimed at one town rather than a county.
Google Business Profile
Your verified address decides which town you compete in. There is no setting that changes that.
Town-level service pages
A page for Drogheda and a page for Dundalk, genuinely different, if you actually serve both.
Reviews that mention the town
A review saying 'great job on our house in Ardee' associates you with a place in a way a bare five stars does not.
Links
Local business directories, chamber, suppliers, sponsorship. Genuinely obtainable by asking.
Honest coverage claims
Saying you cover both towns is fine. Expecting to rank organically in both is not.
Drogheda is the harder half
Drogheda's commuter growth has brought Dublin-based competitors into its search results, so it is more contested and slower than Dundalk despite the towns being a similar size.
The compensation is that the jobs tend to be worth more. It is a fair trade, but budget and expectations should reflect it.
Cross-border searches are a real thing
Dundalk sits close enough to the border that a meaningful share of local searching and buying crosses it, in both directions and moving with the exchange rate.
If you serve or want to serve Northern Ireland, that needs saying explicitly on the site. Google will not infer it and neither will customers.
Louth areas we work on
Optimisation is built around the town you actually operate from, because proximity decides the map results and Drogheda and Dundalk are separate ones.
- Drogheda
- Dundalk
- Ardee
- Blackrock
- Carlingford
- Dunleer
- Termonfeckin
- Clogherhead
- Louth village
- Knockbridge
- Tallanstown
- Omeath
What it costs
SEO is included in the €1,500 a month. There is no separate SEO fee, no setup fee and no contract beyond the month you are in.
Straight answers.
Organically, rarely. Proximity decides it and your verified address sits in one of them. Paid advertising is the honest way to cover the other.
Drogheda, because commuter growth has pulled Dublin competitors into its results. The jobs there are usually worth more too.
If you serve it, yes, and explicitly. Google will not infer it from proximity.
Map results can move in weeks with profile and review work. Organic pages take a few months, longer in Drogheda.
No, and nobody honest does. We report enquiries and what they cost, with rankings as a diagnostic rather than the deliverable.
SEO is included in the €1,500 a month. There is no separate SEO fee.
Talk to someone who will tell you if it is not worth doing.
Ask for the free growth audit and we will check where you appear in Louth search results, who is outranking you, and what your website does to visitors when they land. Back within 24 hours as a PDF, with no call attached.